Today, innovation is an important factor in socioeconomic development. Based on advanced engineering and manufacturing technologies, Industry 4.0 has a significant impact on technological innovation and offers valuable opportunities. Innovation activities allow companies to achieve many benefits in the short term, such as the introduction of new products to the market, the implication of new production technologies and, in the long term, the expansion of the market, meeting the exorbitant demands of customers, increasing productivity, and reducing costs, wastage, and production time. This study focuses on the issue of enterprise innovation and, in particular, on the innovative activities of industrial enterprises. This study aims to analyze the innovative activities of industrial enterprises and to identify the conditions that are conducive to undertaking pro-innovative activities. This study presents the theoretical basis for enterprise innovativeness. Secondary data relating to the issue of innovation in the industrial area were collected and analyzed. The activities undertaken made it
possible to assess the current level of innovativeness, identify trends, and propose solutions that could support and increase the intensity of innovative activities. The results of this research can be used as a starting point for further deliberations on the creation of conditions supporting an increase in the innovativeness of Polish enterprises.